Michelin & Goodyear Rank Highest in J.D. Power Study

[Chalupa]

Michelin Ranks Highest in Three Out of Four Original Equipment Tire Segments; Goodyear Ranks Highest in the Fourth Remaining Segment

WESTLAKE VILLAGE, Calif., Sept. 20 -- Michelin ranks highest in three out of four original equipment (OE) tire segments, while Goodyear ranks highest in the fourth remaining segment, according to the J.D. Power and Associates 2004 Original Equipment Tire Customer Satisfaction Study(SM) released today.

The study, which measures customer satisfaction with the tires that came equipped on their new vehicles, ranks tire manufacturers based on the experiences of first-year vehicle owners in four segments: luxury/sport; mass-market/non-luxury; pickup/fullsize van; and SUV. Overall satisfaction is calculated using a tire satisfaction index that includes five factors: tire appearance, tire handling, tire ride, tire traction and tire wearability.

In the luxury/sport segment, Michelin ranks highest, receiving the highest ratings from owners in the tire wearability factor, which is most important to luxury/sport vehicle owners. Michelin is followed in the luxury/sport segment ranking by Dunlop and Pirelli, respectively.

In the mass market/non-luxury segment, Michelin ranks highest, receiving the highest ratings from owners in all five factors. Following Michelin in the mass market/non-luxury segment ranking are General and Goodyear, respectively.

In the pickup/fullsize van segment, Goodyear ranks highest, receiving the highest ratings in tire appearance. Goodyear is followed in the pickup/fullsize van segment rankings by BFGoodrich and Michelin in a tie.

In the SUV segment, Michelin receives the highest ratings in all five factors. Michelin is followed in the SUV segment rankings by BFGoodrich and Yokohama, respectively.

The study finds that approximately 19 percent of respondents experience a problem with their tires in the first year of ownership, and tire satisfaction decreases substantially when a problem with one or more tires occurs. Of the 10 percent of respondents who had to replace one or more tires, satisfaction drops an average of 200 index points compared to the industry average as opposed to those reporting that they did not replace any tires. Satisfaction also drops from one year to two years of ownership, likely due to an increase in mileage, wear and associated problems.

"Maintaining high customer satisfaction is critical to tire manufacturers, particularly in the first two years of ownership, due to its impact on repurchase intent," said Carolyn Picard, director of automotive components research for J.D. Power and Associates. "Intent to replace tires with the same brand drops by an average of 11 percent among those who had to replace a tire compared to those who didn't."

The 2004 Original Equipment Tire Customer Satisfaction Study is based on responses from 31,557 owners who purchased their new vehicles in 2002 and 2003.


*Source: The Auto Channel

[DigitALL]

Kalo di sini sih produknya Michelin dan Goodyear masih kalah laku dibandingkan brand laen. Padahal tuh ban bagus juga ...

[Chalupa]

Michelin itu bagus lho, merek ban yg mendapatkan award paling banyak itu adalah merek Michelin.

[DigitALL]

Yup gw juga setuju dan yakin kalo Michelin itu bagus n dapet banyak awards.

Tapi di tanah air, mayoritas pada pake merek Bridgestone.

[mpoezz]

iya paling laku BS biarpun harga nya mahal.
kalo saya sih lebih suka pake dunlop lebih empuk tapi sayang yang lokal grip nya kurang cengkram ke aspal.

lagian BS kan menang terus di F1 tuh heheheh si michelin sih lewat.

[DigitALL]

Hmmm kalo boil Mitsubishi gw sih pake PIRELLI P6000, kalo ngga salah P6000 dipake juga di Jaguar S-Type. Gripnya berlimpah dan mantap.

Dulu sblum P6000 gw pake BridgeStone juga.

[akira]

harga ban yg paling mahal trus ampe termurah apa aja yah?

[Hanggar]

Ane sih masih puas pake BS Potenza RE003 . . . grip di jalan basah nya bagus bikin pede pas ngebuut . . .

[TUFF Stough]

wuih... thread 13 tahun lalu masih ada yg bangkitin.

[Pugman]

Trit lama ga taunya, kalau sekarang gimana ya? Apa masih michelin?

Ya berhubung michelin masih jadi fastest street legal car tyre di mass production limited car Bugatti Chiron saya rasa pantas untuk mendapatkan kepuasan seperti itu dari konsumennya.

Saya sendiri pakai di mobil dan motor dan juga belum ingin pindah ke merek lain.
Hehehe..